Ashutosh Prasad
Key Achievements
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Sales Pipeline Generation: Developed and executed a data-driven demand generation strategy, resulting in a $4M+ sales-qualified pipeline within 7 months.
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Campaign Performance Improvement: Optimized campaign elements and landing pages through A/B testing, achieving a 93% improvement in website conversion rates.
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Lead Generation Success: Implemented a comprehensive multichannel marketing strategy, generating over 40 MQLs monthly and achieving an 86% improvement in campaign performance.
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Increased Market Penetration: Increased market penetration by 20% and achieved $5 million in ARR within the first year through targeted content marketing and demand generation strategies.
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Website Traffic Growth: Drove website traffic growth from 5,188 visits in 2019 to 54,273 visits in 2021, and increased form submissions by 665%.
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Community Growth: Boosted DAU from 15 mn to 17 mn by creating and engaging a thriving online community of over 17 million subscribers.